Are you interested in social justice? Wondering how powerful industries get away with creating harm? Want to know the truth about addiction and how Big Tobacco sells death and disease?
Come hang out with the Unfiltered Facts Crew and hear an incredible story of lies and deceit from Dr. Victor DeNoble himself; one of the most important and influential whistleblowers of all time.
In the 80's, DeNoble was a research scientist at a major tobacco company (Philip Morris), where he was tasked with finding a substitute for nicotine that would not cause heart attacks. He succeeded - but in the process, he proved something that the industry had been denying for years: that cigarettes were addictive. He also uncovered a new addictive ingredient - setting off a chain of events that are still felt in our society today.
In a true act of modern-day heroism, DeNoble took his findings to the people despite a strict confidentiality agreement, eventually testifying about his research in the infamous 1994 Congressional hearings with the seven heads of the major tobacco companies. An unprecedented alliance of journalists, politicians, attorneys, and whistleblowers achieved what was once considered impossible - the first ever federal regulation of the tobacco industry, which continues to have current day repercussions.
You won't be disappointed.
Light refreshments and FREE parking in the York St. parkade (York and McNab)